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CASE STUDIES

30%

Appointment Rates

40%

Below CPL Target

  • Successful enter the market and build new revenue stream in agriculture industry.

CHALLENGES

  • They have traditionally been involved in water treatment & industrial solution. Agriculture is a totally new industry for them with no historical data. It is also challenging to reach out to farm owners as they are dispersed through the country.

INSIGHTS

  • A/B testing shows that pages which are yield driven propositions  works better than savings.
  • Target audience search for parts rather than technology. 

SOLUTIONS

  • Audience Targeting Segmentation
  • Proposition Formulation
  • Landing Page Advisory
  • Facebook Ads & SEM Ads Management¬†
  • Experiment Planning & A/B Testing